Generating and Measuring Value The Role of Management and Management

Question: Describe the Company background,value chain and Full resources management of Fairfax Media Limited Australia's? Answer: Company background: Fairfax media Fairfax media is limited is one of the Australia largest media companies. The Fairfax is one of the able to earn the 2.34 billion in 2013 by selling of newspapers, radios, magazines and internet. Fair fax major competitors are News Corp. Australia is one of the major competitors of the Fairfax media and nine entrainment networks are another competitors. As a management accountant, Fairfax media value chain process is very much different from the other competitors (Fairfaxmedia.com.au, 2015). Value chain of the Fairfax media Figure 1: Value chain of Fairfax limited (Source: Busco et al. 2007, pp-126) Integrated supply chain planning and scheduling Content creation is one of the major value processes the Fairfax collects the actual news and the facets about the happening within the Australia and world. Fairfax limited fax is known as the content driven company, its news paper like Sydney mornings and the Age (Bandarian, 2008). As management accounts, assessing the accounts of value chain it has been found that, initial phase of the content also needs to be feasible and cost effective rather investing and losing the most of the investment. Content creation is very much innovated at the Fairfax in compare to the news corp. Australia. The news corp. Australia uses poor method of value chain process which it is Second Best Company. Figure 2: New Corp value chain (Source: Aslanertik, 2007, pp-223) Full resources management: Fairfax limited is able to uses full resources like manpower, funds and technology to create innovative content. As company is known or content driven, it uses sting operations and whistle blowing of the Julian Assange was the major news covered by the Herald , Australia (Bandarian, 2008). However, it competitors News corp. and prime media group limited does not uses the freed of information within its news. The resources like fund and manpower are not been utilized by the competitors. Chain wide resources optimisations While distributing the news, value chain management of Fairfax also added the valuations not only the traditional resources like manpower and funds bit also optimum management of time and technology. Elimination of the manpower by the Fairfax with 1900 staff cut in order to shift in tabloid size editions because of rise in the cost of pricing facilities like Chullora and Tullamarine (Nixon and Burns, 2012). These closing would reduce the adverts sing revenue built may generate savings of more than 250 million in annual savings. News Corp weekly is very much able to generate the income but company fails to improve the sections of the some of its tabloids because of lack of right kind of informations (Fairfaxmedia.com.au, 2015). Cycle time: Total cycle time is very much needed to assess by the accounts in order to manage the competitive advantages over the other newspaper like the Weekly and the Herald (Bandarian, 2008). The Fairfax has customized form of products which able to maintain the strategic positioning of supply chain which is present at large access and availability of the reporter in worldwide. Lack of international reporter for the News corp. and the Weekly, they intend to buy the news which costly and are very much has delivered rise in cycle time (Nixon and Burns, 2012). Reference list Journals Aslanertik, B. (2007). Enabling integration to create value through process-based management accounting systems. International Journal of Value Chain Management, 1(3), p.223. Bandarian, R. (2008). Exploiting value chain process concepts in research organisations. International Journal of Value Chain Management, 2(3), p.400. Busco, C., Quattrone, P. and Riccaboni, A. (2007). Management Accounting. Management Accounting Research, 18(2), pp.125-149. Nixon, B. and Burns, J. (2012). Strategic management accounting. Management Accounting Research, 23(4), pp.225-228. Websites Fairfaxmedia.com.au, (2015). Home - Fairfax Media Limited. [online] Available at: https://www.fairfaxmedia.com.au [Accessed 16 Jan. 2015].